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Brazilian leather exports: February, 2014

Wednesday, 07/05/2014, 14:33 GMT+7

Brazilian leather exports: February, 2014

According to the Department of Foreign Trade, exports of Brazilian hides and skins reached a total of US$ 248 million in February 2014, which means a new monthly record and an increase of 31,3% in comparison to the same month the previous year. The extremely positive performance of Brazilian leather sales to the external market has proven to be of crucial relevance for the improvement of the Brazilian trade balance in the last few months, says the Ministry of Development, Industry and Foreign Trade (MDIC).

Recently, executive secretary of MDIC, Ricardo Schaefer, emphasised the importance of leather so that the Ministry’s goals and objectives could be reached in 2014. José Fernando Bello, executive president of the Centre for the Brazilian Tanning Industries (CICB), says a great set of actions is being promoted in order to surpass numbers of exports and exceed the sector’s economic expectations. “Commercial promotion at an international level has reflected onto concrete results for Brazilian tanneries and the country’s economy”, says Bello.

 

The news regarding the new record of leather exports comes just before two of the sector’s main events – Fimec, which takes place between March 18th and 21, and APLF MM&T in Hong Kong, that this year will have Brazil as the Focus Country, between March 31st and April 2nd. A series of marketing, communication and sales initiatives is in the agenda for the Hong Kong show, seeking an even greater promotion of Brazilian leather within the world’s largest and most demanding buyers.


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